But there is a handful of helpful tips that can make the hunting easier and more rewarding. Retailer workers have access to the best deals through insider deals, but for the rest of the planet, there are only some general tips to follow.
The first and most important tips is to do your research. Ensure that the so-called Black Friday deals are real deals. Read the fine print, and don’t fall for retailers’ most common tactics.
There are many ‘deals’ that aren’t. Avoid impulse buying, or making a purchase just because you are concerned the deal will vanish. A good tip is to make a Wishlist with the items you want to buy, keep track of the retail prices on various websites and the manufacturer’s suggested retail prices (MSRP).
Compare the prices on your list with this year’s (and even last year’s) Black Friday sales. One common tactic of retailers is to inflate the MSRP, which is usually higher than the real price because the “S” in MSRP stands for “Suggested”. For instance, a 4K smart TV’s MSRP could be as high as $2,000, but the retail price year-round could be $1,030. On Black Friday, the same device could be on offer for $1,000, which doesn’t make it the huge bargain the retailer claims it to be.
So, keep doing your research to tell between a good deal and a bad deal. Plus, if you’re concerned you might overspend online, go to the brick-and-mortar store so there’s nothing tempting enough to buy even though it was not on your Wishlist.
Another piece of advice is to be aware that new models of a device like the Samsung Galaxy S8, iPhone X or Apple Watch Series 3 won’t see a significant discount on Black Friday. Sites that offer the newest iPhone for $399 are scam sites and should be avoided.
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