While Internet Explorer occupies over 50 percent of the Web traffic market share, this does not mean it is necessarily the most liked or the most useful. The real battle is between Google Chrome and Mozilla Firefox.
Firefox can boast a web traffic share of around 12 percent for the month of June, with a slight increase from 11.8 percent in May. However, this is about half of Chrome’s Web traffic share, totaling 26.3 percent (May 2015).
Other browsers like Safari and Opera compete for about 10 percent of the total Web traffic share between themselves. But the future of Web traffic share could be dominated by the 4 main contenders only, due to the fact that more and more tablets and small devices are being developed. These four are Safari, IE, Chrome and Mozilla.
The main difference is that Chrome and Mozilla are not built directly into Windows. They are only used by customers who manually install them because they chose to. While IE and Safari come as build-in standard browsers, several other browsers compete for the remaining market share comprised of customers who want to chose the browser they find faster sleeker and more agile.
The first issue that the customer is met with is installation. As previously mentioned, some browsers are pre-installed and come as standard for windows (IE) and Mac OSX (Safari). As for the rest of them, they all pretty much have the same installation process, which take very little time and almost no effort.
The second fact that the user notices about a browser is the appearance. The obvious winner in this category is Chrome, not because it is the best looking, but because it was the first to launch the minimalist design properly, which many of the competitors including Firefox have been trying to copy ever since.
Chrome also has the best integration process between itself and Google’s apps and this might be one of the reasons it keeps on growing in popularity. As Google acquires more and more apps and software companies, it becomes a more important part of internet life. And naturally, the best integrated browser software when using Google apps is the company’s own program, Chrome.
For now, it seems that Safari will increase its market share out of the global Web traffic through the many gadgets launched by Apple, while Chrome will follow Google’s ascension to whatever it leads, leaving IE only as a standard for Windows and Mozilla to fend for itself.
The only way the current trends could change would be if Microsoft’s replacement for IE would successfully manage what the users wanted it to. Then, it could be a small, fast processing, minimalist browser.
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