Barnes & Noble have launched the new Nook Tablet just in time for Black Friday. The holiday shopping season is almost here, bound to bring a lot of benefits for all customers passionate about new technology. Barnes & Noble has already officially announced their new device. The price tag will make a lot of customers happy, the tablet being available for only $49.99.
The new Nook Tablet is aiming at competing with the Kindle Fire tablet about Amazon. Amazon’s devices seemed to have conquered the market lately, gaining their popularity among users occupying a spot in bright light, being difficult to dethrone them. Apparently, the Kindle Fire tablet is only about the storage space, screen size, and the price tag. These represent the most significant strengths of Amazon’s best devices.
Are you curious to find out what is this competition about and how could Nook Tablet surpass the Kindle Fire one? Let’s take a look at their marketing system and features. All users who had ever owned a Kindle should have known that no signs or ads are implying special offers for this device during Black Friday. On the other hand, Barnes & Noble is trying to step up, developing a new feature known as Readouts.
This update is bound to reveal for the customers a wide range of brief excerpts from the newest books. What is more, the app will also select for you some articles from magazines. The new Nook Tablet will also offer its users free Nook support. The greatest marketing strategy implemented by Barnes & Noble was that they already announced that their device would be on sale starting this Black Friday, even if they have just launched it.
In this way, they will be able to gain their popularity from the beginning, being the public’s favorite this holiday shopping season. Unfortunately, the competition between Amazon and Barnes & Noble will be tight considering the fact that Amazon will also use some special offers to sell their Kindle Fire tablet. Their device will be discounted being available for $33.33. However, Barnes & Noble did not announce a similar price to their device so that Amazon will lead the game again, probably maintaining its popularity.
Amazon argued that the $33.33 price tag is only available during Black Friday holiday. After the sales shopping season passes, it is more likely for Barnes & Noble to regain their popularity, being appreciated for its features.
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