Pinterest, the famous photo sharing website, intends to make its workforce more diverse in 2016, via a public statement.
According to CEO Ben Silbermann, the company’s essence is based on a
“catalog of ideas”,
rather than being a social network, that guide and influence its users to
“go out and do that thing.”
Pinterest is a free platform, but you have to register in order to use it. The so-called pinboards (roughly put – one’s collections) are handled by registered users to upload and manage media content, such as photos and videos.
Statistics show that approximately 42 percent of Pinterest’s 2015 workforce are women, whereas employees working in technical and engineering positions (79 and, respectively, 81 percent) are men.
Black, Asian, Hispanic, white and other employees comprise an overall similar percentage to that of last year. The workforce constituted by whites represents 49 percent of the total number of employees, whereas Asians take part as 43 percent in Pinterest’s workforce system.
At the present time, Pinterest has over 600 employees, its estimated value is $11 billion, and has also received $1.3 billion in funding which they intend to use wisely.
Evan Sharp, Pinterest’s co-founder, reported on Thursday that, through his public statement,
“we’re holding ourselves accountable to make meaningful changes to how we approach diversity at Pinterest.”
In an altruistic nuance, Sharp also said that he hoped that other companies could learn along with them, as they would be sharing what is working and what isn’t, as they went.
Factual information, according to the post, includes:
- multiplying hiring rates for full-time engineering positions to 30 percent female;
- increasing hiring rates for the latter positions to 8 percent underrepresented ethnic backgrounds;
- multiplying the possibilities of obtaining work for non-engineering positions to 12 percent underrepresented ethnic backgrounds;
- carrying out a rule where at least one female and one person from the previously-mentioned background is subjected to an interview for every available leadership role.
In the attempt to help students and Afro-American software engineers in engaging in unbiased training, Sharp reported that he would partner with strategy firm Paradigm to establish a lab to experiment with new modules to improve diversity.
So, Sharp plans to start an internship program for
“freshman and sophomore students from under-represented backgrounds.”
The two companies’ initiative is relevantly entitled ‘Inclusion Labs.’
On the other hand, civil rights activists have been prompting tech firms including Facebook and Google to set up strategies and targets for diversifying their workforce. All in all, Pinterest’s initiative is similar to Facebook’s training for workplace diversity.
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