Shooters’ preferences are shifting away from the PC and Xbox towards the PlayStation 4. You can enjoy your little victory with Halo, mister Xbox, but the population that is slowly, but surely, taking over the gaming world prefers the PlayStation 4. While it is true that these statements have been confirmed by Sony and they want to put their product in front, they also provide solid evidence that this is what is happening right now in terms of shooters.
PlayStation made some good deals and partnered with the shooter genre’s big names. We are talking about Black Ops 3, Destiny and even the most expected shooter of this year: Star Wars Battlefront. Having all these three names backing Sony up, not only can all the games be released for the PS4 console, but Sony can also see how many people prefer the PlayStation 4 to the other available platforms.
But there was an important step that needed to be dealt with: promotion. You’d think that games are promoted enough on the internet, but it’s not like a TVC won’t help you make more sales, right? First, Sony created special edition consoles, then it promoted them via TV. Now Sony has nothing else to do than sit back and watch as sales go up and people demand more and more games.
Lauren Bradley, the PlayStation marketing manager, has declared that “this generation, the shooter audience is tending to switch over to PS4, so we’ve got high expectations for Star Wars Battlefront around both launch and into next year”. And this is quite a normal phenomenon given the fact that it has been so long since we last saw a Star Wars movie or a very well designed Star Wars game.
Bradley emphasized on this important feeling that the generation might be experiencing now. To have something buried so deep into collective memory and then have it re-emerge is something quite special. Bradley even mentioned that there was a widely favored post on the Facebook page” “the nostalgia is strong with this one”.
One a more technical note, it is very probable that the shooters’ preferences are shifting away from the PC because of the precision given by the mouse. Shooters have become very competitive nowadays and you cannot help but feel the social pressure of “having to be good”. A controller does not offer you the same precision, so people are more focused on enjoying the game rather than trying hard to win the game.
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