One day following the naming of Jack Dorsey as permanent CEO of Twitter, the social network site released Moments.
Moments is designed to curate a list of top trending topics from across Twitter and deliver it to the general public as such, rather than attending to each user’s individual preferences. It might be called an upgrade that delivers for the mainstream in the attempt to draw more users to Twitter.
A great advantage of Moments is that it opens on request when all users want is a quick glimpse of what’s going on in the world and bypass the hashtag search, better fit for one particular topic of interest.
The first day of Moments on Twitter saw topics like the refugee crisis in Eastern Europe, the floods in South Carolina, John Lennon celebration and others priming on the list. As it is a list curated by staff, some may have been right in assessing Moments immediately following the release as rather random and too newsworthy.
For seasoned Twitter users, it might hold true. Used to a flood of tweets and newsworthy topics on a daily basis, the Twitter user might find Moments as a stripped down newsfeed, lacking too much content. Certainly, Moments cannot satisfy everyone. New users however might find it a good starting point and it might help in not overwhelming them with so much information available at once.
Another point that was the target of critics was that the news compiled in the Moments list weren’t real-time news. Some topics lingered around for the entire day, while few changed occasionally.
On Tuesday, Twitter’s shares dropped by 1.9 percent and closed at 27.62 dollars.
Moments is available on Twitter’s mobile and desktop versions. When opening the app or the webpage, you can find Moments tucked between messages and notifications. The thunderbolt icon opens and the list is presented to users.
If you’d like to receive follow-up notifications and updates on a certain topic, the follow option is integrated in Moments as well.
Launched as a ‘best of’ Twitter features, Moments is among the few rollouts announced under CEO Jack Dorsey. For the past three months, the 38-year-old tech guru has been the interim CEO of Twitter.
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