In the summer of 2016, Google was asked its user to share even more information, requesting for permission into the browser activity of every user to establish a better cater for ads. The idea is that when you sign up, Google’s ads identify you as you after checking your account. The advertising network called Doubleclick is meant to follow all Google users, and it can take care of all the ads which appear on every site you access.
Google will develop a very complex system meant to link names to emails, keeping track of the sites you usually browse, displaying for you only ads that could provide usual information for you. New Google accounts will automatically benefit from this update which implies a lot of information sharing. Existing users will be asked if they want to share all the information needed with Google to avoid being bothered by unsuitable and useless ads.
No piece of information from your date will ever be in danger because of you granting access to Google. There will be nothing to harm you or your personal data. This option which Google provides, you is harmless. Nevertheless, if you feel your integrity is in danger somehow, you can opt out of the update at any time you chose. You can access this by selecting “My Account” from the menu of any Google page, then click “Ad Settings.”
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