FollowBlack Friday 2012 shopping reaches a new record when e-commerce passes $1 billion with sales online also increasing during Thanksgiving Day.
For the first time, e-commerce spending by shoppers in the U.S. has passed the $1 billion milestone this year. Last Friday, the retail activity amount is called the “heaviest online spending day to date in 2012”, with an increased sales of 26 percent compared to 2011 Black Friday.
It is transparent that Thanksgiving dinners with full stomach are in the mood for shopping. Customers have been rushing to the early openings of stores on Thanksgiving Day to catch up with door buster deals. A National Retail Federation survey also recorded that there were 247 million shoppers who visited the stores and websites on Black Friday weekend, which is an up of 9 percent compared to 226 million last year.
The $1 billion data is supplied by ComScore which shows that November spending prior to Thanksgiving is already 16 percent higher than last year of the same period, which amounts to $13.7 billion. The Thanksgiving spending rose to 32 percent or $633 million. Cyber Monday is still anticipated to be the season’s most huge shopping day; with an expected sales of $1.5 billion as seen in the Cyber Monday average sales for the last three years.
Amazon tops the list where people do their online shopping. It is followed by Walmart, Best Buy, Target and Apple. American online shoppers which is 57.3 million this year is an 18 percent increase as compared to last year.
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