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The problem is rampant among users that don’t use their Facebook accounts all that much. Some of them either flocked to other social media platforms, while other created some accounts for professional purposes, which means that they don’t visit Facebook too often.
Yet, Facebook seems to be desperate. Following a report that it has lost more than 2,8 million younger users last year to other platforms, the social media giant is doing everything in its power to win those users back.
The company has reportedly started to prompt account owners in a more aggressive matter to log into their accounts. Sometimes the app will notify users that they may be having issues with logging into their accounts.
Facebook Spamming Inactive Users to Get Back
One such message encourages inactive users to click a button below to be logged in. “If you weren’t trying to log in, let us know,” the message also reads. In other cases, the platform asks a user to submit their personal phone number for a two-step authentication system.
However, users who submitted their phone numbers said they have been spammed by the website ever since. This happened especially when they failed to use the website months at a time.
Users reported that the more their accounts stagnated, the more spam-texts they received on their phones. One user noted that he was spammed six times on his phone in one month with irrelevant info like “painful” posts of his ex, “friends” they don’t even know, or co-workers whose personal lives they are not interested in.
Most users said that these strategies put them off, and instead of making them want to return, they are convincing them to never use the site.
Image Source: Pixabay
