Google Trends has just received a massive update after merging with Insights for Search. As a result, the Google Trends redesign showcases real-time data, including google news and YouTube searches.
The Trends homepage will now contain a ranked list of real-time trending stories and this time, this list won’t only be compiled of Google search information. It will combine all relevant elements (such as news searches and YouTube searches) to offer a more comprehensive view.
According to Nimrod Tamir, a Google Trends Team member, this redesign was long overdue especially after user feedback that Google has been collecting through journalists and collaborators.
“The new site gives you a faster, deeper and more comprehensive view of our world through the lens of Google Search,” Tamir explains.
This massive overhaul means that users may now actually explore all 100 billion of monthly Google-based searches in a minute-by-minute, real-time fashion. Basically, you will be able to track important events such as FIFA World Cups, NBA Finals or the Oscars and get a real feel of what the public is actually searching for.
More importantly, Google has decided to expand its coverage by including additional data from niche topics.
And the best part is that it actually works: upon testing the new Google Trends, you will notice that the data is accurate, showcasing timely peaks when these occur. For instance, Andre Iguodala searches had caused little to no interest before the Golden State Warriors’ MVP’s win of the sports award.
However, on Tuesday at approximately 11:30 ET, searches spiked right around the time of the announcement. Soon after, interest started decreasing again.
The Google Trends redesigned homepage will follow the principles of Material Design, especially since Google’s language has already become ubiquitous throughout all of the tech giant’s products, both mobile and web-based.
This redesigned homepage will be launching in 28 countries, although more are on the way.
Image Source: TechCrunch