Google’s Project Ara – The Internet is Buzzing
It seems that the Internet is buzzing and it can’t seem to shut up about Google’s Project Ara. To be fair, there’s plenty to love and to look forward to about Google’s Project Ara: aside from the fact that you can customize and build your own phone, the smartphone basically has no death. If the display breaks, you can just replace it with another one (the same or better), if you want a better camera, take the old one out and put in a new and fancier one… and so on and so forth.
Google’s Project Ara has made the rounds on the major tech sites in the past few days with a prototype that was presented at a developer conference this week. Yes, folks, there is a prototype of Google’s Project Ara and people have held the smartphone in their hands.
We’ve got a little story that happened before the smartphone was presented on stage at the conference: it appears that someone dropped the phone and the display cracked right before it was supposed to be presented on stage. Because Google’s got some smart people working for them, they managed to put a positive spin on the entire thing: they showed how easy it is to just replace something on Google’s Project Ara. We don’t know if it was a publicity stunt or not, but it sure made us smile and admire Google’s good work.
As you know, the interchangeable modules can be mixed and matched to create whatever smartphone the client wants and now we’ve got a date for when that is going to happen: January 2015!
Google’s ambitious goal is just that: incredibly ambitious. A consumer launch within less than a year for a product that has a (poorly made, but nice) prototype is something that we would love to believe, but we’re just not sure we will. We’ll keep you posted if and when new launch dates show up for Google’s Project Ara, but we hope that Google manages to keep the January 2015 date.
The big question here is not about Google’s Project Ara and its modules and design, but about Android. Will Android be able to handle a phone that is made to last a lifetime (or at least a really long time)? Imagine a life where you’re stuck with Android Jelly Bean forever! That’s something nobody wants!