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Even with all their new markets, Google still makes most of its revenue through advertisements. In the past few years, the amount advertisers have been willing to pay per ad has dropped, but Google has trumped this problem by saying there has been more clicks this quarter than the previous.
In their financial call for Q3, Google had mostly good new on all fronts, with the company hitting over projected estimates from analysts on their advertising revenue. Motorola is still losing around a quarter of a billion per quarter, but Google is not too worried about the hardware division.
The mostly good news propelled Google’s stock to the highest point it has ever been, at $959 a share, it almost doubles the other top tech companies, almost including Apple currently sitting at just over $500 per share.
Google has been growing ever since the IPO, with a few small slip up here and there. The company stock has increase tenfold since the first IPO launch, when Google priced their stock at $85 per share.
A lot has happened since then, Google has become a service giant tackling email, maps, videos, cloud storage, word processing and also controls two of the biggest platforms in the world, Android and Chrome.
On top of all this, they currently offer the most into research and development, with Google Glass, self-driving cars and other new ideas in circulation around the Google campuses.
Some of their ideas do come off as pointless, the fact they have made two big innovative products that may be the future markets is a big deal, especially when they have the services to integrate and the hardware divisions to create these products.
