Most people use Pinterest from their mobile apps, more exactly around 75% of the total use and Comscore says that about 48.2 million users use it on their desktop computers.
Pinterest’s new Guided Search engine will make each search unique for the user and will let them craft their own search as they go along. This will avoid retracing of steps that is typical when searching on Google or other web search engines. Ben Silbermann, the CEO of Pinterest explains at the company’s headquarters in San Francisco: “Let’s build a search engine that’s more about exploration and discovery and teaching you about your tastes.”
Pinterest has been around for about four years and it’s a social network where you can go for inspiration on a plethora of topics like fashion, home design, food, fitness, travel, etc. If you are a member on this platform you can store your favorite findings on digital pin boards so you won’t forget them. Pinterest now has some other new features for people who are interested in traveling called place-aware pins and boards. So if you’re looking for places to spend this summer vacation or for cool music festivals (and there are many options) and you don’t want to forget anything pin it on your Pinterest board.
Pinterest’s new Guided Search engine is meant to filter down the user’s searches by tagging it with new specific info that pulls the descriptions written by other users all over the platform. For example, if you search for “vespa”, let’s say, it will automatically bring up terms like “scooter”, “vintage” and “helmet”. This will help you combine various filters in order to create a custom search that will incorporate all the ways Pinterest users have organized their specific type of pins.
Pinterest’s new Guided Search- availability
The new feature form Pinterest is available for mobile apps and will be coming soon for desktop computers.