Earlier today, in an attempt to keep one step ahead of its competitors, Dropbox announced a new Dropbox Pro plan which will allow users to save money, benefit from higher storage room and use multiple security features. If you were a regular Dropbox user in the last years, you know that you had three different Pro plans to suit your needs: the 100GB plan, worth $9.99, the 200GB plan, worth $19.99 and the 500GB of storage plan, priced at $49.99 per month.
The new Dropbox Pro plan comes with big surprises, as it cuts down the price to $9.99 per month in a three – in – one offer which includes 1TB of storage and various added controls for shared documents security.
While Dropbox users, small businesses and freelancers are happy to hear the news, tech analysts see this new Dropbox Pro plan as an attempt from the start – up to create a fighting chance with its tech giant competitors.
At some point, people were using Dropbox and Google Drive, but now the stakes are getting higher and higher with Apple, Microsoft and even Amazon eyeballing the online storing market and wanting a piece of the cake.
According to Dropbox officials quoted by USA Today
We pioneered the space and now our competitors have realized it’s important and have started to focus on it. technology giants are trying to lock users into their devices and apps whereas Dropbox can flawlessly sync files across phones, tablets and computers, allowing customers to use whatever device they want.
Without a doubt, Dropbox is making bald moves against the other major players in the tech world and motivates the birth of the new Dropbox Pro plan with the Dropbox users’ requests.
Besides the overall market position and shares strategies Dropbox just employed, it is no less true that the latest Pro plan comes with great opportunities for the regular users. Besides the impressive storage room opportunity and the staggering price,
Dropbox is rolling out a number of new security features for customers. Users will now be able to add password-access to shared links as well as expiration dates — Dropbox says this feature is valuable for users such as professional photographers who want clients to pay for images after a certain date. Users will also be able to create ‘Edit’ or ‘View Only’ permissions for those accessing shared files.
Last but not least, Dropbox is not only fighting for market supremacy. The company also praises customers’ loyalty and their availability to be flexible and responsive to beneficial changes. With 300 million users and counting, the new Dropbox Pro plan might be exactly the incentive the company needed to gather even more fans.