The world received the recent Maybach resurrection news either by applauding the initiative, or by raising its eyebrows: why would a company bring a brand back from the ashes when it was killed not so long ago? The answer is that the current Mercedes luxury models are not luxurious enough and the German company wants to compete with the most high – end players in this industry: Bentley and Rolls Royce. So the world will meet the new Mercedes – Maybach S600 limousine next week.
For those puzzled about the rebirth of a brand which crumbled under the weight of its own luxury, Maybach will not be resurrected as a separate brand, as it was before, but as a new line of ultra – exclusive limousines. It is going to be a nameplate to honor the future luxury models Mercedes wants to release into the world of the riches. The first to lead the charge? The new Mercedes – Maybach S600 limousine.
Currently, the most luxurious and high – end Mercedes you want to drive is the Mercedes-Benz S550, a monument dedicated to comfort, luxury and high – end technology. The new Mercedes – Maybach S600 limousine is going to borrow the main tech and comfort features of the Mercedes S – Class sedan and gain even more luxury points.
Some of the features include extra spaciousness, seats the size of a couch, prestigious finishing, the finest materials known to man and the latest auto – technology one can imagine. Specialists warn us to expect a much longer wheelbase and a V12 exclusive engine and four rear seats that can face each – other for business meetings purposes. Some reports also said something about an optional armored plating that protects the car form gun fire and low level explosions.
The new Mercedes – Maybach S600 limousine will make its entrance in history as a bespoke high end sub-brand of Mercedes cars, just like the powerful aggressive sports cars signed by Mercedes will be known in the future as belonging to Mercedes – AMG. This renaming strategy comes at the right time, as people started to get really confused by the manner Mercedes allocates names and numbers to their models.
Back to the new Maybach – Mercedes S600 limousine: it will be showed next week during the 2014 Los Angeles Auto Show. It will also be showed in China, in Guangzhou. Most likely, these are going to be the main markets for this ultra – vamped, high – end and hi – tech S – Class sedan.
If you started wondering about the price, some reports say that the new Mercedes – Maybach S600 limousine will cost somewhere around $1 million. Everything will get clearer in 2015, when the company plans to release the limousine for sale.